03 May 2019 18:00pm
By Linea Dishena
DURBAN, 03 MAY (NAMPA) - More than 25 Namibian businesses are taking part in the 2019 Africas Travel Indaba in Durban, South Africa.
The three-day event, which started on Wednesday, is one of the largest tourism marketing events on the African calendar and top three such events on the global chart.
The trade showcases a wide variety of Africas best tourism products and destinations and attracts international buyers.
In an interview with Nampa here on Thursday Cadeescha Hampira, an exhibitor from a newly established tour operator, Miracle Africa Tours and Safaris, said they hoped to build a foundation for potential customers from all walks of life through the indaba.
As a new player in the industry, the indaba is really the ideal platform to market our business very well and boost business, she said.
Another exhibitor, Birgit Bekker from Ultimate Safaris Namibia, who is attending the event for the 10th time, said the indaba is an affordable platform to market their business from, especially as it provides access to a wide range of international visitors.
For Namibian traders in the industry this is the perfect time as one does not have to fly to Europe, Asia and America to market your business, at the indaba everyone is under one roof, she said.
Meanwhile, Namibia Wildlife Resorts Manager of Corporate Communications and Online Media, Mufaro Nesongano explained that in terms of the Namibian tourism industry, most of the tourists come from Europe and America and one way to reach them is to meet them at fairs such as the indaba.
The tourism figures have been increasing over the years because of such platforms as we come in numbers as Namibian traders in the tourism industry under the umbrella arm of the Namibia Tourism Board, he noted.