Women in business hold key to economic growth

20 Feb 2016 17:50pm
WINDHOEK, 20 FEB (NAMPA) – Reducing the gender gap in education, health, politics and the economy increases economic competitiveness, market access and participation in ways that can benefit all Namibians, says United States of America (USA) Ambassador to Namibia, Thomas Daughton.
He made the remarks on Thursday at the closing ceremony of a three-day training workshop on persuasive communication for women in business which dealt with presentations, negotiations, public speaking and many other aspects central to effective communication.
Twenty-two business owners from the retail, informational and communication technology, management consulting, manufacturing, law, accounting and marketing participated in the workshop which was hosted by the US embassy and the African Women's Entrepreneurship Programme (AWEP).
The programme supports businesswomen in overcoming obstacles to their full participation in growing Namibia's economy.
“We believe that improving communication skills and techniques in the business sector is fundamental to promoting economic growth, creating jobs, and increasing the living standard for Namibians.'
The skills the participants acquired from the workshop will help them in attracting new clients, negotiate deals and take their businesses to the next level.
The ambassador further acknowledged AWEP for recognising the pivotal role women can play in transforming small and medium businesses and by becoming voices for social change and economic empowerment in Namibia.
Daughton added that supporting economic growth in Namibia is a policy priority for the US government.