CORRECTION: Metro Hyper Re-laucnhed in Windhoek

25 Mar 2015 14:20pm

WINDHOEK, 25 MAR (NAMPA) – The Sefelana group of companies on Tuesday re-launched its Metro Hyper store in Windhoek after the group took over the Metro chain from Metcash Africa last year.
The Botswana-based company, Sefelana, spent an excess of N.dollars 2,5 million on improving the Hyper store in Windhoek’s Kleine Kuppe residential area, just one it’s 13 outlets countrywide that operates under the Metro brand.
Speaking at the re-launch, Managing Director of Metro Namibia Bryan Davis thanked Namibians for extremely welcoming the Metro management, adding they are honoured to do business in Namibia.
“We are currently looking at a number of expansion opportunities throughout Namibia and intend to grow our business substantially over the next number of years,” he said.
He assured Namibians that they are prepared to be here for the long-term and Metro will soon have achieved progressive stability after a protracted period of instability that arose from previous management.
“Our mission is to be a truly Namibian company and we strive to support local businesses, producers and suppliers, as Namibia is the place we generate and spend our income,” he said.
He said the company's stock holdings have virtually doubled in all stores to ensure that they are able to satisfy the demand and secure the most competitive prices for the customers.
The Metro Hyper store in Windhoek has so far created 100 jobs and the company is in the process of establishing an internship program, which will create opportunities for promotion from within.
In 2014, the Sefelana Holding Company acquired all assets of Metro Namibia because the previous owner, Metcash Africa, was not only struggling in the country but their operations in neighbouring South Africa were being sold off to a number of independent cash and carry companies.
Metcash Africa was at one point present in more than 10 African countries and was considered a giant in the fast moving consumer goods market in southern, central and east Africa.
It was at this stage that Sefelana stepped in and showed interest in acquiring the chain.
Sefelana's entry into Namibia came about by acquiring an independent cash and carry in Katima Mulilo, namely Bhamjee Family Stores and Wholesale and Hardware in February 2014, which was soon followed by the acquisition of the Metro chain in July 2014.